The Sonas village took a simple day in our pyjamas to the next level, raising an incredible $16,000 for Telethon to help sick and disadvantaged children.
Sonas’ 15 early learning centres participated in the PJ Day fundraiser on September 23, with staff, educators and children donning their favourite pair of pyjamas, fluffy gowns and slippers for the day, while participating in a series of dreamy, sleep-inspired activities.
“At Sonas, we are very focussed on giving back to the community so we set up for all of our centres to participate in a pyjama day fundraiser,” organiser and Sonas Coolbellup centre manager Tori Templeman said.
We are incredibly proud at the level of commitment from our staff, children and their families who helped raise important funds for sick and disadvantaged children and the Telethon cause
Shelley Prendergast, Sonas Managing Director
“We dressed up in our pyjamas on the day and the children did things like painting portraits of themselves in their PJs, they designed their own pyjamas, we made little DIY sleep face masks and had some sensory trays themed around pyjamas and sleep.”

Each centre asked families to either make a donation online or contribute a gold coin donation to the Telethon cause.
A group of Sonas staff and children made the $16,000 cheque presentation live on-air during Telethon at the RAC Arena on Sunday, October 23.
Sonas Managing Director Shelley Prendergast said the outstanding result showed Sonas’ overwhelming community spirit, as well as genuine care and compassion to help others.
“We are incredibly proud at the level of commitment from our staff, children and their families who helped raise important funds for sick and disadvantaged children and the Telethon cause,” she said.
“We look forward to continuing our support for this much-loved West Australian charity.”
Telethon 2022 raised a staggering $71.4 million, tipping the fundraising total to more than $500 million since the event started in 1968.
As well as crucial research and health support, Telethon provides equipment for children in hospital, critical services for children with disabilities and life-changing opportunities for disadvantaged young people.